Freelancing Accelerates Ahead!
by: Parveen PanwarBusiness beyond
Boundaries
As businesses race ahead in search of increased profits and
larger markets, they increasingly need to hire experts with
minimal training & management costs. They also want to retain
the freedom of employment flexibility i.e. ability to change
experts on hire, should the business plans change suddenly.
Hence freelance experts are a smart decision for a growing
majority of corporate in to today’s era of globalization where
people talent and not geography is the limiting factor. These
freelance experts are hired across levels, departments and
countries where technology is fully harnessed to share
insights/knowledge/expertise in a mutually beneficial
relationship.
As the world of virtual/freelance employees gains momentum
businesses everywhere are recognizing the benefits of this
democratic way of working. What's driving this trend? Business
owners are discovering that there's often a better value for
their dollar when they hire freelancers. And they're able to
choose from an almost unlimited field of skill-sets for each
specific project they need help with. With the freelance
industry worth millions of dollars worldwide, as a freelancer,
you have the ability to start a profitable business with a very
low investment as well as have the flexibility to work almost
anywhere, anytime.
Omnipresent Freelancing
More recently, however, a more fundamental change in the
organization of work has been made, encapsulated in the concept
of continuous change in the flexible firm. In this workplace of
today which thrive on continuous improvement of quality and
productivity thanks to empowered freelance / consultants /
experts who do not want to weighed down by designations and
other hierarchical blockades. In this fluid arena of high growth
there is a need for both higher and broader skills which is
easily filled by a growing band of specialized free agents /
freelancers because of the following:
i. human resources: people, especially, the young, are much
better educated than previously and more ready to take stretch
initiatives and responsibilities.
ii. markets: consumers are now more demanding and no longer
willing to accept simple, standardised services/products, but
are looking for innovation, variety, novelty and high quality
–the specifications of which are continuously evolving.
iii. new technology: especially IT/Telecom have begun a
virtual revolution making global collaboration on a real-time
basis a functional reality. This has led to a fundamental shift
in the rate of skills renewal / multitasking, transforming the
earlier of the way work management.
Win-Win Freelancing
Until recently, there was a definite stigma attached to
freelance recruitment. Freelance was often associated with words
such as inexperienced, unfocused, risky, etc. However, due to
the boom in the requirements of skilled candidates in almost all
sectors and new screening processes brought on by recruiters ,
and other specialize skills marketplaces/portals -‘freelance’
has taken on an entirely different connotation. No longer are
freelancers judged as the people who cannot get a permanent job.
The new perception is that freelancers are highly skilled and
efficient workers who can easily deliver miracles – there is a
definite newfound sense of trust and confidence in the services
that freelancers provide. Growing number of freelance options
and talent is available at third party marketplaces which
provide ideal linkages to both ends of the value chain i.e.
service seekers as well service providers. Within any industry,
freelance has become a very realistic and desirable option for
many candidates – even candidates who are leaving permanent
positions are now happy to look at freelance work –
demonstrating a marked change in old employment models. For
some, freelance has truly become a way of life – mirroring the
work life balance issue that has become very prevalent in many
other professional occupations.
Organizations are also starting to realize that freelance
recruitment can offer them an economic advantage and sometimes
give them an “edge” – a necessary thing to have in this very
competitive market. Using freelance workers means that there is
less financial commitment on a project-by-project basis, and
less investment is needed – with a limitless ocean of skill sets
with unmatched levels of scalability which is a great financial
incentive for any organization concerned with its bottom line.
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